Hope Whitford
Not long ago, buying something meant talking to a salesperson. Whether it was a car, a software platform, or new uniforms for a growing business, the process started with someone telling you what you needed to know. That’s not how it works anymore. Buyers today are more informed than ever. They research on their own,…
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A year ago, I walked through the doors of RED66 Marketing as an eager intern, ready to absorb everything I could about digital marketing. Fresh out of an in-house marketing role at a local brewery and in the middle of earning my marketing degree, I knew I wanted to expand my experience beyond a single…
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Let’s face it-keeping up with marketing activities these days feels like a full-time job in itself. The moment you think you’ve nailed your strategy, a new algorithm update or social media feature pops up, leaving you scrambling to adjust. And if you’re busy running a business, who has time for that? That’s why outsourcing your…
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In today’s competitive marketplace, businesses must remain bold to stand out from their local competitors. Whether you run a family-owned restaurant, a boutique, or a law firm, your online presence can be the deciding factor in attracting and retaining customers. But how do you outshine your local competitors? The answer lies in a strategic, “local-first”…
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