Route to Revenue Marketing Workshop
Connect the dots. Align your team. Build a plan you can run with.
Marketing That Moves the Needle
If you fail to plan, you plan to fail, and nowhere is that truer than in marketing. Great marketing connects the dots. It turns awareness into demand, keeps customers coming back, and makes sales teams more effective. Without a clear plan, even the best ideas get lost in the shuffle.
The RED66 Marketing Strategy Workshop is a focused, high-impact day providing you with:
Growth Alignment
- Bring leadership, sales, and marketing onto the same page so everyone is moving in the same direction toward shared goals.
Measurable Plan
- Create a plan that actually works for your goals, your team, and your tools – one you can track and adjust with confidence.
Actionable Next Steps
- Leave with clear priorities, owners, and timelines so you know exactly what to do next to keep the momentum going.
From Scattered
to Strategic Marketing
Running campaigns, juggling requests from sales and leadership, and still wondering if anything’s actually working? Marketing shouldn’t feel like firefighting, and that’s exactly why the strategy workshop exists.
By the end, you’ll have:
- Lead value calculation to show ROI and revenue impact
- Ideal customer journey mapping from first touch to closed deal
- Sales + marketing alignment so everyone agrees on what a qualified lead looks like
- Meaningful KPIs to stay on track
- A custom marketing + activation plan you can run yourself (or have us help execute!)
This isn’t about overhauling everything your team has been working on, it’s about connecting what’s already in motion to what actually drives growth.

Step-by-Step Process
Discovery & Goal Setting
Understand your business, challenges, and define success metrics
Market & Audience Deep Dive
Competitors, trends, and buyer insights to focus efforts
Sales + Marketing Alignment
Bridge the gap, define qualified leads, and set shared ownership
Strategic Plan Creation
Actionable roadmap with priorities and KPIs
Next Steps
Leave with clarity, a plan, and confidence to execute
Not Ready for the Workshop Yet?
Start Here
Take the first step toward a smarter marketing strategy
When marketing and sales work from the same playbook, with shared goals and actual numbers, every campaign and every dollar spent becomes purposeful.
Our free Marketing Math Calculator can help you map out your revenue goals and understand the leads you’ll need to hit them.
- Calculate the exact number of leads needed to hit revenue goals
- Align sales and marketing around shared targets
- Make smarter, data-driven decisions for campaigns
It’s a simple way to lay the groundwork for your growth plan, and when you’re ready to go deeper, our RED66 Marketing Strategy Workshop will help you turn those numbers into a clear, actionable roadmap to measurable results.



FAQs the Marketing Strategy Workshop
Affiliations & Certifications
Web Design & Development
Whether it’s a simple web development project for generating leads on WordPress or a fully customized web-based application that integrates with ERP software systems, our digital marketing company can handle it all.
Search Engine Optimization (SEO)
You know it’s important to be found in an online search. When businesses come to us to talk about SEO, we first look at their existing digital structure—what’s working, what isn’t? Then, we get to work.
Email Marketing
Email marketing is one of the best direct marketing channels to build trust, gain customer loyalty and convert leads. We’ll help generate value not only for you but also in your customer’s inbox!
Social Media Marketing
By using the key factors in social media marketing, we’ll identify your ideal prospects and what channels they’re using to find reliable information and align this with what your business offers.
Digital Marketing
From your website and blogs to social media, videos, pay-per-click, and even podcasting, digital marketing/content marketing is so many things! These mediums, and more, are a part of the digital marketing umbrella that RED66 can help your business execute.
Marketing Strategy
Tactics are great—as long as they are implemented, tested, measured and adjusted. Our full-service team will develop a thorough, intentional marketing plan that is based on your company’s goals, objectives, brand persona, and so much more.

































