1-Day Marketing Strategy Workshop
Connect the dots. Align your team. Build a plan you can run with.
Marketing That Moves the Needle
If you fail to plan, you plan to fail, and nowhere is that truer than in marketing. Great marketing connects the dots. It turns awareness into demand, keeps customers coming back, and makes sales teams more effective. Without a clear plan, even the best ideas get lost in the shuffle.
The RED66 Marketing Strategy Workshop is a focused, high-impact day providing you with:
Growth Alignment
- Bring leadership, sales, and marketing onto the same page so everyone is moving in the same direction toward shared goals.
Measurable Plan
- Create a plan that actually works for your goals, your team, and your tools – one you can track and adjust with confidence.
Actionable Next Steps
- Leave with clear priorities, owners, and timelines so you know exactly what to do next to keep the momentum going.
From Scattered
to Strategic Marketing
Running campaigns, juggling requests from sales and leadership, and still wondering if anything’s actually working? Marketing shouldn’t feel like firefighting, and that’s exactly why the strategy workshop exists.
By the end, you’ll have:
- Lead value calculation to show ROI and revenue impact
- Ideal customer journey mapping from first touch to closed deal
- Sales + marketing alignment so everyone agrees on what a qualified lead looks like
- Meaningful KPIs to stay on track
- A custom marketing + activation plan you can run yourself (or have us help execute!)
This isn’t about overhauling everything your team has been working on, it’s about connecting what’s already in motion to what actually drives growth.

Step-by-Step Process
Discovery & Goal Setting
Understand your business, challenges, and define success metrics
Market & Audience Deep Dive
Competitors, trends, and buyer insights to focus efforts
Sales + Marketing Alignment
Bridge the gap, define qualified leads, and set shared ownership
Strategic Plan Creation
Actionable roadmap with priorities and KPIs
Next Steps
Leave with clarity, a plan, and confidence to execute
Not Ready for the Workshop Yet?
Start Here
Take the first step toward a smarter marketing strategy
When marketing and sales work from the same playbook, with shared goals and actual numbers, every campaign and every dollar spent becomes purposeful.
Our free Marketing Math Calculator can help you map out your revenue goals and understand the leads you’ll need to hit them.
- Calculate the exact number of leads needed to hit revenue goals
- Align sales and marketing around shared targets
- Make smarter, data-driven decisions for campaigns
It’s a simple way to lay the groundwork for your growth plan, and when you’re ready to go deeper, our RED66 Marketing Strategy Workshop will help you turn those numbers into a clear, actionable roadmap to measurable results.



FAQs the Marketing Strategy Workshop
One full day or two half-days, we’ll work with your schedule.
Yes! Perfect for solo marketers, small teams, or leaders who need clarity without adding headcount.
Nope. You’ll leave with a plan to execute in-house (but hey, if you want some extra marketing nerd support on your side, we’re happy to jump in).
Marketing StrategyIf you fail to plan, you plan to fail. This is true in many aspects of our lives, but especially in your marketing communications. There is so much noise and tactical options. Your strategy should always come first.
Digital MarketingDigital marketing and media give businesses the power to reach audiences in more places faster and often for a lesser cost. The most important digital channels are the ones where you can connect with your audiences.
Social Media MarketingBy using the key factors in social media marketing, we'll identify your ideal prospects and what channels they use to find reliable information and align this with your business's offerings.
Email MarketingDo you want to have real, meaningful conversations with your audience? Email marketing is one of the best direct marketing channels to build trust, gain customer loyalty, and convert leads. We'll help generate value not only for you but also in your customer's inbox!
Online Marketing & Search Engine OptimizationYou know it's important to be found in an online search. And everyone you talk to has a different story or promise when it comes to SEO. Your website is the hub and needs a strong foundation, and that’s where we begin.
Web Design & DevelopmentYour website is a hub of information for your target audiences. Think about how your website can help you become more efficient in lead generation, sales, customer communication and so much more.