Marketing

virtual meeting etiquette

Virtual Meeting Etiquette: The Basics

By Rebecca Dutcher / September 1, 2020 / Comments Off on Virtual Meeting Etiquette: The Basics

Virtual meeting etiquette is more important than ever. From students in high school to working professionals, COVID-19 has created an even more virtual world than before. With online classes and remote working, virtual meetings became part of the daily routine. Many members of our team work remotely. Additionally, since we have clients across the country,…

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repurposing content for social media

How to Create 3 Great Pieces of Marketing Content in 15 Minutes

By Rebecca Dutcher / August 20, 2020 / Comments Off on How to Create 3 Great Pieces of Marketing Content in 15 Minutes

A strong marketing program can be the difference between success and failure-we’ve seen it. Marketing content provides awareness, lead generation, retention, and the building of strong client or customer relationships; all things you and your business need to sustain. However, it also gives you endless opportunities to connect with your audience, reach out to prospective…

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post covid marketing trends

The Shift in Digital Media During COVID-19

By Rebecca Dutcher / July 30, 2020 / Comments Off on The Shift in Digital Media During COVID-19

The COVID-19 pandemic has shifted the way we do everything-from the way we go to work, to the way we grocery shop or go out to eat. As the world adjusts into the new “normal,” it’s obvious that many things aren’t like they used to be; like post-COVID marketing trends. One of the biggest changes…

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best wordpress plugins marketing

WordPress Plugins We Love

By Rebecca Dutcher / December 11, 2019 / Comments Off on WordPress Plugins We Love

When it comes to websites, WordPress is our best friend. We do tons of web development here at RED66 Marketing, and we love WordPress. It’s so much more flexible than a single-page landing site and is endlessly customizable with e-commerce and payment gateways. Additionally, it easily integrates with client databases and allows completely custom portals. All that to…

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how can email marketing fuel your overall inbound strategy

The Future is Email

By Rebecca Dutcher / December 6, 2019 / Comments Off on The Future is Email

How can email marketing fuel your overall inbound strategy? When you think of marketing, what comes to mind? Signage? Direct mail? Social media? While these are all relevant ways to market your business, whatever it may be, today we’d like to discuss one of the most tried and true platforms, especially in this day and…

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how does a content calendar increase marketing efficiency

Content Calendars 101

By Rebecca Dutcher / October 9, 2019 / Comments Off on Content Calendars 101

How does a content calendar increase marketing efficiency? What if I told you there was a way to ensure all of your content is prepared, organized, and planned effectively? You’d probably say “Yeah, I know about that”, or you might say “Huh?”, but either way, we’re here to help. The secret? The content calendar. What…

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5 tips for generating business leads on linkedin

Making the Most of LinkedIn

By Rebecca Dutcher / September 30, 2019 / Comments Off on Making the Most of LinkedIn

Looking for 5 tips for generating business leads on LinkedIn? Many still think of LinkedIn as a place for your online resume. However, it’s also a social media platform created for networking, business development, and of course recruiting or finding your next position. Most people don’t treat it differently than other networks. We’re here to…

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how to beta test a website

Why Beta Test a Website Before Launch

By Rebecca Dutcher / May 11, 2018 / Comments Off on Why Beta Test a Website Before Launch

Learn how to beta test a website before launch. Why? New websites are exciting. New websites are a lot of work. And, new websites will have potential issues at the time of launch. What?! You ask… We know. Websites take several weeks or months to plan, design, develop, create content and get to the point…

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can digital marketing replace traditional marketing

Traditional Vs Digital Marketing. Is There a Difference?

By Rebecca Dutcher / May 4, 2018 / Comments Off on Traditional Vs Digital Marketing. Is There a Difference?

Can digital marketing replace traditional marketing? Marketing is a word that can morph and evolve based on the whim of the person wielding it. But if you cut to the core of the word, the idea is simple: identifying a market for your product or service and communicating its worth to that market, including both…

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8-Budget-Friendly-Holiday-Marketing-Tips

8 Budget Friendly Holiday Marketing Tips to Try Today

By Rebecca Dutcher / December 1, 2017 / Comments Off on 8 Budget Friendly Holiday Marketing Tips to Try Today

Need holiday marketing tips to try? The end of the year is in sight. If you’re in retail, restaurants or a local service provider, you know that it’s crunch time for holiday sales and promotions. If you haven’t thought about yet, it’s time! We’ve put together some short-term things you can do to boost your…

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