Passionate.
Small Business Owner.
Real.
Transparent.

That’s Rebecca Dutcher—A Digital Marketing Keynote Speaker That Cuts Through the Noise

Business today is a noisy world. Everywhere you look, self-proclaimed "gurus" are selling quick fixes, vague advice, and magic-bullet strategies that rarely deliver. Talk to a marketing speaker who gives you tangible tips, advice, tools, and skills to find success in marketing.

As the Founder and CEO of RED66 Marketing, Rebecca’s approach is refreshingly different: no jargon, no fluff, just clear, practical marketing and business insights that actually get results. Rebecca knows that the best solution doesn’t need to be overcomplicated—it needs to be understood and implemented.

Her talks are packed with real examples, relatable stories, and actionable steps that leave audiences inspired and empowered to take action.

Relatable Topics, Real Takeaways

Here’s a look at some of the topics Rebecca has covered and what audiences can expect to gain:

Rethinking the Sales Funnel.
Mapping the Buyer Journey for Growth

Moving beyond theory, Rebecca shows how mapping out specific stages of the buyer and customer journey— from discovery, interest, to decision-making—can create a more connected experience for your best customers. Attendees learn what content is needed where, how to target buyers at each stage, and communication that feels personal, instills trust, and ultimately delivers leads.

Here's what attendees can learn:

  • Key points and considerations for sales and marketing that impact your buyer’s journey
  • How and what to create at each stage of the journey
  • Considerations to connect the dots across multiple touchpoints
Access Our Recent Webinar & Slides

SEO & AIO Without the Jargon

SEO doesn’t need to be complicated to make an impact. Now in the age of AI, LLMs (GEO, AEO and EIEIO), there's more jargon and fear-mongering than ever.  Over the years, in recent talks and webinars, Rebecca has broken down SEO into practical, understandable steps. She covers essentials like local SEO to connect with nearby customers, refining keywords and topics to reach the right audience, and creating content that boosts visibility over time. It’s an SEO approach that’s accessible and sustainable, not just a list of “hacks.”

Key Takeaways from This Presentation

  • What “helpful content” really means in today’s SEO &AIO world
  • Why branded search is more important than ever and how to build it
  • Practical actions B2B businesses can take to show up strong in AI-driven search
Access our AIO & SEO Webinar

Building a Brand That Resonates

Personal Branding, Professional Branding. It all Matters

This topic is where we explore the powerful intersection of personal brands and corporate branding for sales and marketing professionals. This will give you insights to develop or grow an authentic personal brand that both enhances career growth and can strengthen company positioning. Branding isn’t just about logos and color schemes; it’s about creating a message that sticks. As a marketing speaker, Rebecca helps businesses and individuals understand brand consistency and how to tell a story that stands out across social media, email, and web content. Audiences walk away with a deeper understanding of how to create an authentic brand that feels cohesive across every channel.

Here's what attendees can learn:

  • Techniques to differentiate yourself through your expertise and values, creating a personal brand that stands out while complementing your company's positioning for mutual benefit.
  • A practical approach to building and showing expertise through content and thought leadership to boost your brand.
  • Ways to measure how investing in personal branding will impact your reputation, sales efforts and more
Review Our Recent Branding Presentation

The “So What” Strategy.

Identify Real Differentiators in a Crowded Market

In this presentation, Rebecca will walk attendees through ways to clarify and communicate the "So What" Factor for their company’s message. She'll dive deep into the art of identifying and effectively communicating your company's unique value proposition. You'll move past generic claims like "locally owned" or "100+ years of experience" to uncover the real reasons customers choose – and stick with – your business.

Whether you're a seasoned salesperson, marketer, or new to the game, this session will equip you with practical tools to stand out in a crowded market. Discover how to craft a message that not only captures attention but also speaks directly to your customers' needs and pain points.

Here's what we'll cover

  1. How to translate features into compelling benefits using the "So What?" factor
  2. Techniques to showcase capabilities and build trust with potential clients
  3. Strategies for creating powerful content that proves your worth to prospects
  4. Tips for uncovering your company's true "why" that resonates with customers
View Sample Presentation Here

Every presentation is personalized for your attendees and audience types. Rebecca has spent 11+ years on the board for the American Marketing Association, West Michigan Chapter, and most of it programming. She understands the need for speakers to provide valuable information, actionable takeaways, and things that everyone in the room can take back to implement. As a business owner, leader and marketer, there are many more topics she has and can speak about, bringing in personal experiences and stories that resonate with everyone in the room.

Rebecca Dutcher of RED66 speaking
Rebecca Dutcher at a speaking engagement with Account Manager Sydney Fairman

Past Speaking Engagements

Rebecca has spoken to audiences across industries, focusing on giving practical advice that people can actually use. As a trusted digital marketing speaker, her recent engagements include:

  • ISBDC Brand. Market. Expand Conference, November 2025
    Local SEO Domination: Own Your Neighborhood Online
    (Indiana Small Business Development Center)
  • CSC SMART Group, September 2025
    Beyond the Price War. AI-Driven Sales Growth for Independent Laundries
  • CSC Convention, March 2025
    Session: So What! Identify Real Differentiators In Your Market 
  • AMA West Michigan, March 2025
    The Complete Marketer: Building Personal Credibility that Drives Business Results
    Personal Branding for Sales & Marketing Professionals
  • Performance Matters Peer Strategy Owners Group 2025
    Session: "Flip Your Thinking from Sales & Marketing to Revenue Operations"
  • Featured on SEO On-Air: Steve Olenski & Rebecca Dutcher Share Essential B2B Marketing Strategies
  • CSC Convention 2023
    Session: “Your Website is Your 24/7 Salesperson”
  • ISBDC 2023
    Session: “Creating a Buyer Journey for Small Businesses”
  • MEMA Professional Development Series
    Session: “Beyond Bullet Points: Crafting Memorable Presentations for Key Partners”
  • AlliantCon 2024
    Panel Discussion: “Modern Marketing Strategies and Technologies in the Laundry Industry”
  • TRSA Canadian Summit
    Session: “Understanding the Buyer Journey”
  • ISBDC 2024
    Session: “Social Media Magic: Unleashing Your Small Business’s Online Potential”

Ready to Bring Real Marketing Insights to Your Event?

Rebecca’s sessions are designed to deliver ideas and strategies that make sense. If you’re looking for a digital marketing keynote speaker who focuses on clarity, practicality, and real impact, reach out to us. Tell us a bit about your event, and we’ll be in touch to see how Rebecca can tailor her insights for your audience.

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