RED66 Web Team
RED66 Wins Web Excellence Award for Infinia Forma Website We’ve got a little something to celebrate: our work for Infinia Forma was named a winner in the Web Excellence Awards in the Fitness Website category! What Does It Take to Create an Award-Winning Website? Starting With a Strong Vision & Brand Infinia Forma came to…
There’s no doubt that AEO and GEO have become the center of conversation when it comes to optimizing your online presence. While there are many buzzwords and articles out there, the truth is that if you have a good SEO foundation, you have already set yourself up for AEO success. What is SEO, AEO, and…
There are marketing agencies that know your monthly ad spend, your website login, and when your next report is due. Then there are agencies that know your sales goals, how your customers actually buy, which member of your team needs the short version of every email and, eventually, maybe even your favorite coffee order. We’d…
West Michigan agency is one of 20 agencies in the USA that have been recognized for a culture that drives both employee experience and client results RED66 Marketing has been named a recipient of the 2026 Platinum Agency Workplaces Award(opens in new tab), earning a Culture Score of 98% based exclusively on employee surveys.…
When paid ads underperform, the instinct is to add budget. It feels like the obvious lever: more spend, more clicks, more leads. The trouble is that adding budget to an account that isn’t set up well doesn’t fix the problem. It just helps you lose money faster. We see the same story play out all…
Every few months, someone in the marketing world declares that keywords are dead. SEO is over. Google cracked the code and now it just… knows what you mean. And honestly? There’s a kernel of truth in there. Search has changed dramatically. But keywords being dead? That’s not it. The real answer is more nuanced, and…