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Mastering the Marketing Agency Job Hunt: 7 Proven Tips for Success
“New Year, New Me!” Or for you, is it “New Year, New Job”? Throughout most of my career, I have been part of the hiring process at various types of businesses and organizations. In my role as the Operations Director at RED66, I feel that I’ve learned a lot about hiring the right people for…
Customer-Centric Success: How to Answer Your Customers’ Needs In Your Marketing Strategy
As the New Year dawns, so do the aspirations for personal betterment. For businesses, this time represents a golden opportunity to align with their customers’ resolutions and become a pivotal part of their journey toward improvement. Understanding the Resolution Zeitgeist The New Year marks a period of reflection and commitment to change. Whether it’s fitness…
To Our Clients: Here’s What We’re Bringing Into 2024 for YOU!
As we begin a new year, the team at RED66 Marketing wanted to provide an update on the investments we’ve made and the talent we’ve added in 2023. Our goal is always to continuously enhance our services and provide even more value to help you achieve your business objectives in 2024 and beyond. When I…
Decoding Success: A Comprehensive Guide to Marketing Plan Evaluation
Marketing is a field that is constantly changing; campaigns are created, executed, and adapted in the blink of an eye. With such a quick process, it’s easy to overlook the significance of marketing plan evaluation. Taking time to assess the aftermath of a marketing project just might be the secret ingredient to sustained success and…
What to Consider Before Diving Into Paid Advertising
Starting with PPC can be a great move for your small business, but it also requires careful preparation. This blog breaks down the key strategies and considerations for various advertising platforms, ensuring your investment translates into measurable success. Website Optimization: The Key to Long-Term Success A well-optimized website serves as the bedrock for any successful…
The Backbone of Online Presence: Why Business Owners Should Prioritize DNS Settings
DNS (Domain Name System) settings are an essential part of the internet infrastructure that allows us to browse websites, send emails, and access other online services. DNS is responsible for translating human-readable domain names into IP addresses that computers can understand. Below, we’ll discuss the different types of DNS settings, what each one does, and…
Mastering Workplace Communication: 5+ Tips to Develop Effective Interactions
Whether you’re leading a team, collaborating on projects, or interacting with colleagues, knowing how to improve internal communications in the workplace is essential. Harvard research shows that, over a 30-year period, jobs that require a lot of social interaction grew by 12%, while the number of not-so-social jobs shrank. This is why even in the…
From Inbox to Interaction: Elevating Your Email Open Rates
When it comes to email marketing, success isn’t just about sending messages; it’s about making meaningful connections. At the heart of this connection lies the email open rate. Without a strong email open rate – your messaging isn’t going anywhere. So, let’s delve into everything email open rates; exploring their significance, industry benchmarks, and the…
